Today’s skyrocketed employee demand is the result of a booming economy in a thriving landscape industry that creates a great market for potential employees, especially those with skill & experience. Furthermore, many construction and landscape workers left their fields during the recession when the work ran out and never returned, creating a perfect storm of higher demand along with a dissipating work force. Finding reliable, knowledgeable workers is the biggest issue preventing companies from growing. Surveys show that 77% of companies in the landscaping and construction fields believe that their inability to find quality employees is hindering their growth and 80% have found difficulty finding skilled laborers.
We hear it time and time again when we ask contractors what their biggest pain points are: They simply can’t keep up with the demand because they can’t adequately staff their company. We’ve even heard companies say that they have scaled back their marketing efforts because they can’t keep up with the work that they already have on the table. A better solution is to invest in recruiting top employees. After all, recruitment is marketing and in today’s current environment recruitment may be your most important marketing effort to continue growing your business.
We hear it time and time again when we ask contractors what their biggest pain points are: They simply can’t keep up with the demand because they can’t adequately staff their company. We’ve even heard companies say that they have scaled back their marketing efforts because they can’t keep up with the work that they already have on the table. A better solution is to invest in recruiting top employees. After all, recruitment is marketing and in today’s current environment recruitment may be your most important marketing effort to continue growing your business.
